THE POWER OF MODERN CREATIVITY: INSIGHTS FOR TODAY & TOMORROW
IF YOU HAD TO DESIGN A NEW CREATIVE NETWORK FOR 2022 AND BEYOND,WHAT WOULD IT LOOK LIKE?
We asked 500 CMOs from the UK, US, China, India and Brazil what the future of creativity means to them and how agencies must evolve to meet the challenge.
This report unpacks our key findings on the state of modern creativity, where clients are investing today and where they plan to invest tomorrow.